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Category ‘ Fashion ’

Fashion

Where Karachi’s Past Meets Its Future

What made Kaleidoscopic Karachi distinctive was its combination of memory and modernity. The photography exhibition looked back at decades of Pakistani fashion, while the runway offered contemporary interpretations of the city’s culture, colours and changing character.

The showcase also reflected how Karachi continues to provide a meeting point for different creative influences. Eastern and Western silhouettes appeared alongside references to the city’s architecture, music, traditions and evolving urban identity.

Fashion

A New Chapter For Pakistani Fashion

Maria B’s Dhaka launch represents more than the opening of another retail outlet. It places a Pakistani fashion house directly within one of South Asia’s largest garment and fashion markets, creating a new platform for the brand to connect with regional consumers.

The expansion also reflects the increasing movement of South Asian fashion across borders, as established labels look towards international customers and new markets. Bangladesh’s fashion community has already taken notice of the brand’s arrival and its distinctive design identity.

Fashion

Fashion Meets the Digital Economy

LAAM Fashion Week’s digital first approach is creating a new link between fashion, technology and commerce.

By allowing customers to shop collections almost immediately after their runway appearances, the platform turns fashion week into a direct business opportunity for designers.

The first edition’s international reach demonstrated the potential of this model, while features such as immediate bookings and free shipping for couture orders made Pakistani fashion more accessible to customers abroad.

Fashion

Pintuck Pants: The Quiet Luxury Favourite

For those who prefer their fashion statements understated, pintuck and front seam trousers offer the perfect answer.

These tailored straight leg pants feature a sharp vertical crease or seam running down the front, creating a sleek and elongated appearance.

The silhouette feels polished without being overly formal, making it versatile for work, dinners, events and everyday dressing. Neutral shades such as black, ivory, beige, grey and chocolate make them especially easy to style.

Fashion

Aiman & Minal Khan: The Sisters Who Made Twin Style Their Own

Aiman and Minal Khan have turned their shared fashion sensibility into part of their celebrity appeal.

As twin sisters with major social media followings, their appearances naturally attract attention, particularly when they step out in coordinated or complementary looks.

Aiman often gravitates toward graceful, feminine silhouettes, elegant traditional wear and refined festive styling.

Minal similarly embraces Pakistani couture but frequently experiments with contemporary cuts, dramatic details and bolder styling choices.

Fashion

Influencers Shaping Pakistan's Brand Landscape

Pakistan's creator economy is evolving rapidly, with influencers building successful businesses that extend well beyond social media. By launching brands in beauty, food, fashion, and lifestyle, they are turning their creativity and audience trust into lasting entrepreneurial ventures.

Brands like Nayla Cosmetics, Loop Coffee, Merium Pervaiz Cosmetics, and BK Care represent a new generation of homegrown businesses driven by innovation, authenticity, and strong community engagement.

Their success is inspiring more creators to pursue entrepreneurship and contribute to Pakistan's growing consumer market. These ventures show that today's influencers are not just creating content.